Jewellery for your everyday moments — and your biggest ones
Crafted in solid gold, chosen with heart — by Serena Estelle

My Story
Hi, I’m Serena — welcome to my little corner of the jewellery world.
For over seven years, I’ve been immersed in the beauty and history of antique and vintage jewellery. What began as a personal passion grew into a trusted business, built on a deep appreciation for craftsmanship, detail, and authenticity.
Now, I’m writing a new chapter. As a single mum, I wanted to create something lasting. That’s why I’ve expanded beyond vintage treasures to offer something truly special: brand-new, solid gold jewellery, designed and made with care, integrity, and intention.
I personally source the gemstones, design many of the pieces, and work with skilled, reputable jewellers to bring these creations to life. Each piece is crafted from real gold and set with natural or lab-created gemstones — jewellery made to be worn every day, cherished for years, and gifted with pride. This isn’t fast fashion. This is fine jewellery with heart.
Whether it’s a preloved estate find full of history or a freshly made piece straight from the bench, everything you see here is chosen with love, attention, and purpose. My goal is simple: to help you find beautiful, meaningful jewellery that feels just right — for you, or someone you love.
Thank you so much for being here. Your support means the world — and helps turn something small into something truly beautiful.
With gratitude,
Serena
Founder, Jewellery by Serena Estelle